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BHVR Masterclass

BHVR is a series of masterclasses in behavioral science applied to messaging in the pharmaceutical industry. You can learn more from one BHVR Masterclass than an entire book on behavioral science.

Rule of Consistency & Peak End Rule

BHVR Masterclass 1

Newristics
04 APR, 2019

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Learn more about how behavioral science and AI are transforming pharma messaging

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Infographics Time : 7 Mins

Take your messaging from 80 to 100!

Message Optimization Market Research
Special Reports Time : 34 Mins

Decision heuristics science analysis of top DTC ad campaigns

Pharmaceutical Heuristics
Case Studies Time : 15 Mins

Speciality pharma company makes an impact on the Opioid Epidemic

Pharmaceutical Market Research